n.
1.a power to affect persons or events especially power based on prestige etc
2.causing something without any direct or apparent effort
3.a cognitive factor that tends to have an effect on what you do
4.the effect of one thing (or person) on another
5.one having power to influence another influence v.
1.have and exert influence or effect
2.shape or influence
3.induce into action by using one's charm